How free-to-play video games make $2 billion

We all know that superbowl ads aren’t cheap. So picture this, I’m watching the super bowl, and an ad comes on for a mobile game app bearing the headline “Free to play”. I didn’t think much of it, until another “free-to-play” game app was advertised and my son told he me loves it. read more

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Want More Innovation? Let Your People Play

Go play.

Now when was the last time that your boss, your manager, your CEO turned to your employees and said: “Stop working. Go Play.”

Maybe in very few places. For those of you who work in large enterprises, how often have you been told by your manager or your senior management to “stop working and go have fun?” Never, right? read more

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