Know When To Fold Them, Know When To Give Up
On the start up front, one of the hardest things to determine is when it’s time to fold ’em. In 2000, a partner and I started a new question and answering service startup called AdviceTrader. Actually, we first called it SwapSmarts, but I was a little too difficult for people to understand and eventually morphed to AdviceTrader. You see I had always had this vision of the world where people could trade advice for other advice. I mean it seems like money is just an intermediary for a lot of things, right, and a market in advice might be a useful thing.