If you look at the outcome from the epic two and a half hour interview that Elon Musk gave Joe Rogan, you’d think that all they did was smoke weed and drink. While the conversation ranged from AI to Scotch, there were a few powerful insights.
Prior to the widespread adoption of the web and the internet, I used to run something called a Bulletin Board System (BBS), where we would use phone lines to communicate on message boards. Every so often, our message boards would call each other and exchange messages, thus allowing us to communicate (this was in a time when long distance calls actually cost money, so the updates sometimes only happened once a day).
The Case For “Solutioning”
As an innovator, disruptor and creator of new things, I love coining and using new words which can more effectively describe something, and solutioning is one of them.
Be honest, when some people hear the word “innovation” all they think about is airy-fairy, pie-in-the-sky visions of a perfect world where everything goes right, with no connection to the world of today. Nothing could be further from the truth, but for some reason, these prejudices persist. For some, innovation is not something we are doing today, but something we may do tomorrow, and right now, we aren’t concerned with tomorrow – we just want to get through today.