Boundless Imitation

I want to go into Mimetic Theory in a little more detail – I’ve just been reading RenĂ© Girard’s Mimetic Theory (Studies in Violence, Mimesis & Culture), and the author makes some fascinating points. If we assume that Mimetic Theory has some basis in fact (if you’d like to read more about it, you can…

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Subscribe To Everything

You’ve heard of Dollar Shave Club? The scrappy startup which started marketing by putting ironic videos on social media which spoke directly to the burgeoning millennial male who just had to shave every day? Sick and tired of the Gillette/Shick cabal, which comes out with a new razor every few years or so, and charges…

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